Paid mediathat actuallyconverts.
Hi, It's Inon Cohen Raz here — an experienced PPC campaigns manager and marketing strategist. I run paid campaigns for e-commerce brands every day, and I build the storefronts that turn those clicks into customers.
Live track record
Updated daily0+
Years in paid media
0+
DTC brands scaled
$0M+
Ad spend managed
The stack I run e-commerce growth on
Meta Ads
Google Ads
TikTok Ads
Shopify
Google Analytics
Google Tag Manager
Triple WhaleAgencyAnalytics
Meta AdsGoogle AdsTikTok AdsShopifyGoogle AnalyticsGoogle Tag ManagerTriple WhaleAgencyAnalytics
ROI
Focused
A system that works, in clear numbers.
Not vanity metrics. Not dashboards no one reads. A single revenue engine, owned end-to-end, tuned every week against one number: profit.
Buyer-intent trafficCampaigns tuned to people ready to purchase — not just clicks.
Storefront that convertsBuilt around AOV, CVR and mobile speed — not just visuals.
Predictable profit curveMonthly growth you can actually plan inventory and hires around.
One accountable partnerNo agency vs. dev finger-pointing — one owner, one number.
Avg ROAS lift
3.2×
in the first 90 days
One operator owning your whole revenue engine.
Hi, It's Inon Cohen Raz here — an experienced PPC campaigns manager and marketing strategist. I run paid campaigns for e-commerce brands every day, and I build the storefronts that turn those clicks into customers.
Hands-on, daily campaign managementNever outsourced — you talk to the operator running the spend.
Conversion-first storefrontsShopify & custom builds engineered for AOV, CVR and mobile.
Clean tracking & attributionGA4, GTM and server-side events you can actually trust.
Reporting in plain EnglishWeekly syncs focused on profit — never vanity metrics.
From kickoff to scale.
The same proven process I've run with 50+ DTC brands. Predictable, transparent, built for the long game.
Research & strategy
01Deep dive into the business, competitors and audience.
Tracking foundation
02Pixels, events, server-side. Measurement you can trust.
Creative & copy
03Ads built to stop the scroll and qualify the click.
Launch
04Smart budget split across platforms from day one.
Daily optimization
05Kill what doesn't work. Scale what does.
Reporting
06Weekly syncs and clean dashboards — always in the loop.
Operators talk numbers.
Michal Millard
Owner, Culinary tours in Rome
"After a long search for someone reliable and professional to build my business site, I found Inon. From day one he understood my vision. The site he delivered was exactly what I wanted — perfect UX, beautiful palette, every detail in place. Highly recommended."
Tamir Halabin
Owner, Modani Cosmetics
"Lots of patience and real know-how that brings results. Inon removes all the technical noise so I can focus on outcomes. I saw return on the investment in a short time — and when it shows up in the bank, you know it works. Real results, not just leads sitting in a spreadsheet."
Daniel Maksimov
Owner, Daniel Wellness Academy
"I came to Inon to build a site for our company and the vision behind it. I had already been through several failed attempts and was honestly disappointed. Inon ran a deep discovery, understood the heart of the brand, and built exactly the right site. No doubt — extremely talented and passionate about what he does."
Adir Malka
Co-founder & CEO, Watergul
"I got the recommendation from a friend, and it turned out to be spot on. Inon is super professional, high-quality, with deep know-how and — most importantly — outstanding service. He also built me a site with a booking system at the highest level, and runs my social marketing with great results. Highly recommended."
Jenny Gvot
Brow artist & permanent makeup studio owner
"Inon, I had to pause the campaigns because I can't keep up with all the inquiries coming in. You were the missing piece of the puzzle the whole time. Thanks to you I'm getting an incredible amount of leads — I just can't handle the volume right now. Thank you, thank you, thank you!"
Ohad Yefet
Marketing Manager, Mamad Technologies
"I recommend Inon to anyone with a business who wants to grow on the marketing side — get real leads and close deals. The marketing he does is something I hadn't seen before. I worked with two marketers before him who simply didn't understand my business and brought cold leads. With Inon and ICR-CREATIVE we sharpened the campaigns — now lead volume is crazy, leads are hot and engaged, and we're hitting really strong results."
RM
Roi Mordechai
Owner, Modi'in Taxis Company
"Inon is extremely meticulous. He turned my entire business around. My leads used to cost 15, 17, even 20 ILS each — today I pay less than half, around 8–10 ILS per lead, and I'm sure it'll go lower. Anyone who can work with Inon and ICR-CREATIVE should. They'll change everything you thought you knew about marketing your business."
Alon Suzi
Owner, Automotive Advertising Agency
"Inon provides full digital services for our office. As part of that he runs our Google and Facebook campaigns. What really stands out is the precision, professionalism and service — and especially his deep command of the ad platforms and his constant drive to push results and success further for us. We really appreciate it and value the partnership, which contributes a lot."
Lior Elitim
Owner, Law Firm
"Highly recommend Inon! As a lawyer, it's critical to me that my advertising is precise, ethical and effective. Inon took our ad budget and maximized it impressively. Thanks to the meticulous management and ongoing optimization, we saw a clear lift in relevant client volume. Inon is a true professional — service-minded and attentive to every detail."
30 minutes. No pitch deck.
One real insight on your funnel.
Tell me about your store and your campaigns. You'll leave the call with at least one concrete thing to fix this week — whether we work together or not.
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